Website design + Development

User-friendly, strategic websites that create enjoyable experiences and drive conversions

built to be authentic, reliable, and effective

There is a lot more to a website than just looking pretty. It needs to do the work.

banana zone

Custom built websites

How do we do it?

Well, the days when website designers and website developers were sometimes on different continents are coming to an end. With an endless list of tools out there, this gap is shrinking faster than my favourite wool jumper that mistakenly made it into the dryer.

We have built tiny websites, big websites, some of them are really complex, and others are super straightforward. But the user should always feel at ease getting around. We take all the hard thinking out of it.

I want it to be mobile friendly

Absolutely. Mobile compatibility is no longer an optional item.

Will I be able to update it myself?

Yes, absolutely. We will also provide training for you and your team.

I don't know where to start

We will help you along the way. Let’s start with strategy and clear objectives, and we will work with you to build your content, any imagery you may need and all functionalities that are required.

What tools do you use?

Depending on what your website needs. We usually work with WordPress, Squarespace, Shopify and a few other platforms. WordPress is still our preferred option for a range of reasons.

Websites built for purpose

A website that connects to your audience and serves the purpose

We build websites with three things in mind:

It needs to look good. As good as your brand.
It needs to do the job – whatever it is – convert, inform, engage, nurture trust, sometimes all of them.
It needs to be reliable and sustainable – you don’t want to have to rebuild it in 12 months. We plan for your growth, changes, and wish lists.

We will choose the most suitable platform for your website, and work with you through the process.

What you will get

A custom built website that aligns with your online strategy
Support and assistance throughout the process
A website that can grow and evolve with your business
Ongoing support and maintenance
Training if you would like to update the website yourself
Your own people who are there to answer any questions and support you through the process.

What you will not get

AI generated website that looks like a statistical average.
A website that is not prepared for the future of your business
A templated website that does not align with your brand and objectives
A website that overlooks human experiences and does not serve your audience

Integrated with what you need

CRM, booking platforms, ecommerce - what do you need?

Your business needs tools that are purpose built. These are often the powerful tools, not the pretty ones.

We build integrations, help you set up and optimise those tools, and if needed, we can help you pick those platforms.

Wineries, hospitality, education, tourism, small business are amongst our most common integration projects.

Most common 3rd party systems we integrate with:

Commerce7
Lodgify
WithWine
Primeur

What you will get

Help to choose 3rd party tools (if you need)
Integration with your existing website or include in a new build
Onboarding support
Ongoing support (honestly, just give us a call)

What you will not get

Feeling of being alone in this
Recommendations for tools that pay us affiliate fees over those that actually suit you best (most platforms we work with don’t have affiliate programs, and if they do, we will tell you). Also, recommending anything to you that does not work, can make us look bad. Obviously, we like looking good. And staying friends.
An untested AI solution that is a cyber security risk.

So, what's the process?

Usually along these lines, but in most cases it is adjusted to suit your reality and project requirements

Research & Discovery

Let’s meet your key team members, gain access to all necessary digital assets for the project (domain names, image libraries, brand files). And also review any existing information about your clients and team.
Let's learn more about your audience, competition, your strengths and what needs more attention. By now we should have a very good idea about your business.

Content Production or Overview

Depending on your project, we will either review the content and organise it, or we will collaborate with your team to create the content. This part will be driven by the purpose of your project.
At the end of this phase we would like to have the final, or almost final content. This often determines design and development decisions.

Design

Design of the website style, logic, structure and layout. This step may go hand in hand with content production to allow for content vs layout considerations.
For smaller projects with tighter budgets we may skip this step and go straight into build, however a tight brief is a must.

Development

This is where we build the website using approved design elements, load the content, test key functionalities, integrate with external systems (if required). Towards the end of this phase we will share progress updates and previews to get some feedback.

Optimisation & Analytics

Optimise website elements, User Experience (UX), loading times. Thorough website testing & debugging. Integrate analytics tracking. If you have additional tracking requirements, like digital marketing campaigns, we can organise this now or later.

Training

We really like it when our clients are able to update their own content.
If your website needs only one or two updates a year, it might not be worth investing in training. We can do them for you to keep things simple.

Launch

We recommend a soft launch at least a week prior to any website promotions or major events. This allows for further testing and debugging and also allows some time for search engines to index your website.

Support & Maintenance

Now that you have a new shiny website and have told everyone about it, we still have your back. Backups, tech support, content updates (if you don’t want to do them yourself). Just give us a call and let’s keep it simple.
Our support options are lower on this page.

There is no such thing as a "finished website"

Have you ever seen people with little feather dusters in the department stores? Yes, someone needs to dust, and clean, maybe move things around to keep things fresh. A website is not some kind of magic - it needs maintenance, updates, marketing and some TLC. Think of it like a physical shop - clean the windows, dust, sweep, shuffle things around... keep it fresh and inviting.

Where do I start?

keep it simple: give us a call or drop us an email